About Us

We are proud WINNERS of the Theo Paphitis SBS  & the Jacqueline Gold CBE #WOW Awards


Theo Paphitis hand picked Ruffle Snuffle
Named one of the Top 20 British Pet Accessory Brands 2017
make it british ruffle snuffle 

Ruffle Snuffle® was created by Sarah White, an animal behaviourist and trainer, who uses positive reinforcement methods to train and enrich animals’ lives.

Each Ruffle Snuffle® rug is lovingly hand made in Britain. Our team of snuffle mat makers work very hard (and drink lots of tea) making sure each Ruffle Snuffle® is just perfect.

Delivery times for Ruffle Snuffle vary depending on our order volumes, but please allow up to 14 days for yours to be made and delivered. Standard delivery is Royal Mail Tracked 48 and we charge post and packing at £5.50. Express delivery is available to the UK – please allow 2-3 days for us to make and ship your order. You will receive a shipping notification when it’s on its way.

Ruffle Snuffle HQ

Ruffle Snuffle, The Officers’ Mess, Royston Road, Duxford CB22 4QH.